Navigating Turbulence: How Australian Advisors Are Responding to Trump’s Tariff Turmoil
Navigating Turbulence: How Australian Advisors Are Responding to Trump’s Tariff Turmoil
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Last week's announcement of the US's reciprocal tariff policy, dubbed "Liberation Day" by former President Donald Trump, has led to significant market disruptions worldwide.
Although Australia has managed to avoid the harshest direct impacts, the broader ramifications of a global trade conflict have not spared its investors, notably causing the Australian Securities Exchange (ASX) to experience its most substantial single-day decline since the COVID-19 pandemic.
Amidst the swirling uncertainty, Australian financial advisors stress the importance of proactive client communication to manage fears associated with this market volatility. Hugh Robertson, the managing director and senior financial adviser at Centaur Financial Services, emphasizes that clients need reassurance that their advisors are vigilantly overseeing market developments. Investors faced a sudden challenge as tariffs were announced with unexpected breadth and rapid implementation, resulting in some industry super funds struggling to manage the influx of clients eager to review their portfolios.
Advisors are also guiding clients based on their financial life stages. Robertson highlights that while this period may be an intriguing buying opportunity for accumulators, retirees are encouraged to rely on their existing cash reserves for immediate needs. Robert Rich of Unite Wealth emphasizes the need for a lower-fee diversified asset allocation strategy, having promptly informed clients of potential impacts through timely communication.
Meanwhile, Northeast Wealth’s James O'Reilly has taken a proactive stance, outlining potential scenarios prior to the tariff announcement and maintaining open channels for clients feeling uneasy. This approach is designed to ensure clients feel confident and informed, which is crucial during times of swift economic changes. Nicole Gardner of Stellar Wealth mirrors this sentiment, expressing that while clients are naturally concerned, the ongoing reassurance provided by their advisors yields a much-appreciated sense of security.
The pervasive uncertainty surrounding Donald Trump’s tariff decisions-a sentiment echoed by advisors like Rich and O'Reilly-has exacerbated anxiety among clients. Many perceive Trump's unpredictability as fueling market volatility, further complicating strategic financial forecasting. Hence, advisors face the dual task of calming nerves mired by fear of additional tariffs while also reminding clients of Trump's negotiation tactics, which often involve high initial demands followed by reductions.
As the dust settles, a more defensive investment approach has emerged, with some advisors adjusting portfolios anticipating market corrections. Robberston notes their attempts to maintain a defensive stance and how crucial client education is during such turbulent times. However, there’s also cautious optimism among some advisors to leverage the discounted stock prices by considering investments in growth assets.
Gardner and O'Reilly both stress the importance of tailoring strategies to individual client needs, with younger clients signaling interest in aggressive investments, while other clients are counselled towards dollar-cost averaging to mitigate risk. O'Reilly anticipates diverse client motivations-some are keen on risk aversion, while others eye the potential for profit through increased investment contributions or strategically adjusted portfolios.
The Commonwealth Bank of Australia (CBA), the nation's largest lender, has expressed concerns about the current surge in home loan demand, suggesting it may be contributing to escalating property prices and potential financial instability. CEO Matt Comyn emphasized that while the bank benefits from increased housing credit, a more moderate growth rate would better support long-term financial stability and housing market accessibility. - read more
RAMS Financial Group, a subsidiary of Westpac Banking Corporation, has been fined A$20 million by Australia's Federal Court for serious misconduct in its home loan practices between June 2019 and April 2023. The Australian Securities and Investments Commission (ASIC) initiated the lawsuit, citing issues such as the use of falsified payslips to approve loans, engagement with unlicensed mortgage referrers, and inadequate oversight mechanisms. - read more
Australia's 'Big Four' banks-Commonwealth Bank of Australia (CBA), Westpac, National Australia Bank (NAB), and ANZ-are strategically reducing their reliance on mortgage brokers in response to squeezed profit margins resulting from lower interest rates, rising operational costs, and intense market competition. Currently, mortgage brokers account for approximately 80% of new home loans in Australia, a significant increase from 50% six years ago. However, banks are now focusing on more profitable, in-house mortgage origination channels. - read more
In July 2025, Japanese banking giants Sumitomo Mitsui Banking Corporation (SMBC) and Mitsubishi UFJ Financial Group (MUFG) emerged as significant growth drivers in Australia's business lending sector. SMBC recorded a 4.66% increase in their business loan book, adding A$1.19 billion, while MUFG achieved a 3.63% expansion, contributing an additional A$0.62 billion. - read more
The Australian Finance Industry Association (AFIA) has recently introduced its Finance Industry Code of Practice, marking a significant advancement in the non-bank lending and specialist banking sectors. This pioneering initiative aims to establish a new standard for integrity, transparency, and fairness within the industry. - read more
Australia is currently experiencing a housing 'super cycle,' characterised by a substantial increase in demand for new homes. This surge is driven by a chronic undersupply of housing, demographic shifts, and evolving lifestyle preferences. For mortgage brokers, this trend presents a unique opportunity to expand their client base and services. Find out now if you qualify and compare rates, offers and options from multiple lenders - without a credit check! - read more
Australian non-bank lender Moneytech has announced a strategic integration with Xero, the global small business accounting platform. This partnership aims to provide small and medium-sized enterprises (SMEs) with a more efficient and streamlined process for accessing working capital. - read more
The Reserve Bank of Australia (RBA) is currently assessing whether further reductions in interest rates are necessary, following recent economic data indicating increased consumer spending and persistent inflation in certain sectors. This evaluation comes after the RBA's decision to hold the cash rate steady at 3.60% in September, subsequent to three cuts earlier in the year. - read more
The Federal Court of Australia has issued permanent injunctions against Cigno Australia Pty Ltd and BSF Solutions Pty Ltd, preventing them from engaging in unlicensed credit activities and charging prohibited fees. This ruling follows findings that, between July 2022 and October 2023, the companies provided loans totaling $34 million to over 100,000 consumers, while charging fees exceeding $70 million, all without holding an Australian Credit Licence. - read more
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Index Fund: A type of mutual fund designed to replicate the performance of a specific market index, such as the S&P 500.